There are many steps you can take after setting up your LinkedIn profile to build relationships with your current and future connections. Gus Wagner, below and with a Periscope video for
#31DaysOfLinkedIn, talks about the steps you need to be taking.
Outside of the tools which are built into LinkedIn already (Posts, Search, Publisher, Connections, and more) there are strategies which you can start to put to work for you in building relationships on the platform.
What LinkedIn strategies build relationships?
Attraction: By this point, your profile is legit, up-to-date, and transparent. You present yourself as a professional with a
quality profile pic,
an optimized headline, and a call to action. The better off your profile, the most connections you will make. Use this attractive presentation of yourself to request new legit connections and accept new legit connections.
Connections: You should be seeking out others in your profession, your geography, and your interests who you may be able to provide value to. Other connections you should be making are through
LinkedIn groups and the members therein. Again, make sure you are connections not to just make connections. Bring or request value from each relationship. Also:
never use the default text when requesting a new connection.
Conversions: Here is where the difficulty level goes up to all-Madden. You have to decide what you want to offer or ask from your connections. Think about why the original connection was made and build from there. Any of these conversations have to be centered around one party offering value (and wanting to) for the other. Convert the relationship by making a call to action to meet IRL, converse over another method, or to possibly (rarely) begin a business relationship.
Let’s hear a LinkedIn success story from you if you have one to share. How did a connection lead to a better value proposition for either party? Let us know in the comments below or on social media.
Thanks for checking out the
#31DaysOfLinkedIn, be sure and share this page with your own connections with the share tools to the side of this post.
The #31DaysOfLinkedIn Posts from @RocketGroup
#31DaysOfLinkedIn – Introduction and Recap
A Look at LinkedIn Endorsements and Recommendations
Add Project Details to Your LinkedIn
Advertising on LinkedIn
Building Relationships on LinkedIn
Comparing LinkedIn Audiences to Other Social Platforms through @GaryVee
Educate, Inform, and Entertain Yourself with LinkedIn Groups
Job Seeking on LinkedIn
Kids, LinkedIn is for Professional Stuff
LinkedIn Premium: How Do They Work?
LinkedIn Pulse on LinkedIn
LinkedIn: Connect with the Right People, the Right Way
Manage Your LinkedIn Activities
Optimize Your LinkedIn Headline
Pay Attention on LinkedIn
Professionally Mingling on LinkedIn
Recruiting and Hiring on LinkedIn
Say No to the Default on LinkedIn
Setting a Schedule for LinkedIn Activity
Share (Professional) Stuff on LinkedIn
Sharing and Getting Shared on LinkedIn
Sharing Content on LinkedIn Effectively
Should LinkedIn Be Fun?
Spread Out Your LinkedIn Posts
Taking LinkedIn to the Real World
To Pay or Not to Pay for LinkedIn
Use the LinkedIn Daily
Want to Get Found on LinkedIn?
What We Learned During #31DaysOfLinkedIn
Who Viewed My LinkedIn Profile?
Your LinkedIn Likes/Dislikes/Challenges
