As mentioned previously, we spent more than a year working with MasterCard on the Master Your Card Missouri program. This was a public education effort by the company to educate consumers, businesses and the government to the security and time-saving benefits of paperless debit-based transactions.
In addition to the social media campaign we managed, we also delivered a public outreach effort to build recognition and develop relationships with leaders, organizations, and events in every corner of Missouri. During the campaign we developed and managed more than twenty-five events of all sizes and types in more than a dozen cities in our state. Events ranged from title sponsorship of the iKC event in Kansas City, networking events with Social Media Club-St. Louis, a statewide education event for law enforcement officials in Columbia featuring Attorney General Chris Koster, to smaller events focused on educating non-profit organizations in St. Louis, bankers in Jefferson City, and information security professionals in Kansas City.
We worked with our partners Neimand Collaborative and The Rhoads Company on the Master Your Card Missouri program.
Work we did for this client: Grassroots
